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As freelance writers, we’re constantly on the lookout for the next job
A random request that sent me in a completely different direction in my freelance career
One morning, I found an email in my inbox from a recruitment agency saying they were looking
Normally, I’m a strictly freelance, work-from-home girl, but a local office could be interesting for a
It transpired the company I was now contracting for was actually looking for e-learning specialists, not writers
By the third day, it was a slow realization between me and my new team members that
Eventually, I voiced what we were all thinking and waited to be fired
Instead, and to her credit and my undying gratitude, the team manager asked me in to a
And between us, we realized her requirements weren’t that different from what I could deliver
And I must say, it turned out brilliantly — I renewed my contract a few times and ended
Mainly due to the pandemic, as companies are now realizing the benefits of their staff learning remotely,
In 2021, it was worth $315 million, but this is forecast to rise to $1 trillion by 2028
E-learning is the delivery of training materials through digital resources like your cellular phone, tablets, laptops, and
There are several positions in this industry, and there can be quite a lot of overlap
Briefly, the main roles I’ve encountered are instructional designers, sometimes called course designers, who have the
Then you have the graphics and media experts for images and video requirements, and developers who will
As freelance writers, we have a number of transferrable skills that fit perfectly into the e-learning niche
We’ve probably all sat through an interminable point-and-click e-learning that might just as well be delivered
And don’t even get me started on the quizzes where answers are so simple, they can
The key to e-learning success is to write content that the learner can easily understand, is displayed
Invariably, unless you’re a particular expert in the field yourself, you’ll need to interview a
As the course writer, it’ll be your job to decide what’s important and what’s
To do this, you’ll need to know what the learning objective of the course is
This is what the company expects the outcome of the course to be — what the learners must
Once you know what the outcome of the course is, you’ll know what to keep and
And getting more familiar with the e-learning environment before you apply for any jobs can help your
This is short for Learning Management System, and is how e-learning is hosted and deployed to learners
If you’ve ever logged onto something like Teachable or Udemy, the overall look is similar with
The main ones I’ve come across are Articulate Storyline and Adobe Captivate
Brushing up on your PowerPoint skills will be a definite plus during the application process
Elearning Industry and Blue Eskimo have specific e-learning jobs, but you’ll also find content developers on
And as always, you can broaden your search to LinkedIn and the more general job boards as
Specify that you saw their job ad, list your skills and ask if you can be of
As always, it depends on the length of the course or courses, how long research and interviews
But you can easily charge between $1000 and $4000 per project
If you have extra skills such as a demonstrable knowledge of Learning Methodologies (examples of this are
However, we as freelance writers have all the right skills, it’s just a case of finding