Read Lovely Books
Make no mistake, the freelancing market in 2023 will be brutal
The simple truth is that there will always be room for intelligent writers who create authentic content
What that calls for, however, is a reassessment of your strategy so far and a cold-turkey tearing-out
And I’m willing to bet that when you sit down to that exercise, you’ll realise
And no, I’m not going to sell a Gumroad playbook featuring patently ripped-off how-to content for $27
Do you have a tiered pricing structure for document length? Do you charge extra for multiple revisions?
I can’t count the number of times I’ve done extra work for no extra pay
What this means is that clients can get you to do an absolute about-face on the content
Two — a complete TnC document that I’ll get every new client to sign
Please, if you care at all about getting treated fairly and avoiding communication boo-boos, make one for
I only recently moved to the States, so I didn’t know much about freelance rates here
I made guesses based off what I saw posted online on sites like ProBlogger
Luckily I’ve only just started pitching in earnest, so I’m not stuck with tons of
Please, don’t undervalue yourself more than the world already will
Ask someone senior in the field, ask someone who’s making their way up the ladder
Know what you ought to charge for each service, and then demand that rate like a boss
Maybe you’ve done your research and learned that freelancers charge X for, say, a case study
So if you get a client who’s happy to pay you X anyway, great! But if
Set a price reduction margin depending on what you’re comfortable with
Below that? Unless you’re in dire straits, don’t take it
A good idea is to see what you’re already offering and then branch out from there
Which means I have nine categories of projects to pick from, within the arena of B2B
Will I eventually whittle that number? Maybe, if I can make enough of a living off just
But until then, keep diversifying! It adds variety to your day, too
Clearly demarcated enough, but also broad enough that I can take on a variety of work
Simply writing conversational, SEO-optimised sentences isn’t enough
Keep up with industry news, read the blogs of experts, listen to podcasts
You don’t like studying? Have fun writing for no-name clients who pay you $10 for 1000 words
And then there will be clients who pay an okay amount but have a continuous stream of
No way is anyone swimming in clients who will pay $500 for five minutes of your time
Such clients may exist, yes, but they exist in conjunction with many other clients paying far less —
And if you don’t get the million-dollar clients? If there are weeks or even months where
There will be dry months, and there will be hard decisions during those dry months
Whether you’re just starting out or further along the path, cold DMing on LinkedIn is vital
But what a lot of people don’t realise is that cold DMing could extend just as
You can think of them as deadweight to remove from your list, and you wouldn’t be
Why take this seriously? Because people are way likelier to respond to messages from someone they already
Oh, and you don’t have to use Inmail credits on them either
Save those pesky bits of gold for your bucket-list CEO clients
Remember what I said about the competition being brutal? At any point, there are a bajillion freelancers
There’s not much you can do if it’s already happened, except collect your pending money
What that means is, keep an eye out for things they might need and make them offers
Did someone on the team complain about how cluttered the webpages are? Offer to clean it up
Did someone on social media appreciate their latest video? Offer to create a mini-series of videos or